Tingkat Keterdedahan Media Massa dan Perilaku Ber-Kb pada Keluarga Pra-Sejahtera di Pedesaan dan Perkotaan

  • Asri Sulistiawati LPPM IPB University
  • Anna Fatchiya IPB University
  • Aditya Rahmadhony Badan Kependudukan dan Keluarga Berencana Nasional (BKKBN)
  • Diah Puspita Sari Badan Kependudukan dan Keluarga Berencana Nasional (BKKBN)
Keywords: Access, Contraceptive, Family Planning, ICT, Internet


The service and provision of free family planning (FP) for people belonging to the Pra-Prosperous and Prosperous I is an effort to increase community participation in family planning in order to reduce the TFR figure. In general, this study aims to analyze the behavior of family planning in pre-prosperous and prosperous families, which are divided into two regional characteristics; rural and urban areas. Furthermore, this study seeks to reveal the effect of mass media exposure on behavior change. The research was carried out with a quantitative approach through a survey method which was carried out on 120 households in two different locations: West Bogor District, Bogor City and Gunung Sindur District, Bogor Regency. The results showed that most of the couples of childbearing ages (Pasangan Usia Subur/PUS) had not been exposed to the mass media, especially information regarding family planning. The level of exposure to the mass media did not have a significant effect on changes in the behavior of PUS because respondents still relied on information sourced from extension workers and cadres.


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Author Biographies

Asri Sulistiawati, LPPM IPB University

Pusat Kajian Gender dan Anak

Anna Fatchiya, IPB University

Departemen Sains Komunikasi dan Pengembangan Masyarakat


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How to Cite
Sulistiawati, A., Fatchiya, A., Rahmadhony, A., & Puspita Sari, D. (2021). Tingkat Keterdedahan Media Massa dan Perilaku Ber-Kb pada Keluarga Pra-Sejahtera di Pedesaan dan Perkotaan. Jurnal Penyuluhan, 17(2), 246-257. https://doi.org/10.25015/17202135542